Air Canada has just announced their involvement in a blockchain-based travel delivery platform. This platform was developed by a Swiss startup group, Winding Tree. Established in 1937, Air Canada continues to provide charter and scheduled flights for passengers and cargo. According to the company’s annual report from 2017, the airline flew 48.1 million passengers last year, which is up 7.3 percent from 2016. The airline just signed a letter of intent to take part in a regionalized open-source travel distribution platform through the Winding Tree travel system. Through this assimilation of the new platform, both companies are hoping to provide direct access to inventory from suppliers and improve both the sale and distribution of air travel services. The Director of Global Product Distribution for Air Canada, Keith Wallis, is excited about this new endeavor. It is his hope that Air Canada and Winding Tree’s blockchain platform will give users the ability to directly access content straight from the source. He realizes the importance of moving Air Canada into the next generation with this new technology by integrating their Direct Connect API to Winding Tree’s blockchain platform. Around the world, many airline companies have started integrating blockchain technology to advance logistics and supply chains and improve a traveler’s overall experience. Air France has also paired up with Winding Tree to cut costs for their customers by removing intermediaries. What Air France is hoping to do with their blockchain-based travel is reduce the amount of intermediaries so they can provide beneficial travel deals for their customers, which in turn will be more lucrative for their suppliers. Brisbane Airport Corporation joined the TravelbyBit digital currency payment program in August to help launch one of the world’s first digital currency airports. A blockchain-based point-of-sale platform was already implemented a while back in Brisbane’s regional tourist locales.